Ident feedback

From the feedback I received for my ident I will be making some improvements. Firstly one of the comments I received was that the ident has no real indication of what the channel offers. To improve this aspect of my ident I will use more props and colours and animations that relate to the channel and what it offers, such as notes to represent music etc. 

Another comment was that there is no real lead up to the end shot of the titles, to improve this the end shot could be based more along the story line so it flows well into the last shot. 

Throughout the ident there are some shots where the props appear to lag, to compensate for this I will take more images to give a higher frame rate to reduce lag.

Also to improve I will make sure all of my shots are in focus so that the quality is much clearer, also I should maintain the lighting for all of the shots so there are no frames that are of a different brightness so they all look consistent and flow fluently. 

This is my pitch for my ident 

Ident ideas

Ident ideas.

The Grid Ident

The main concept of my idea is the transformation of paper characters.

With the paper figures you can alter their shape and create a stop motion of the process making the object look like it can transform by itself. Also because it's made from paper you can be very creative with the colouring and relate it back to the name of the channel 'The Grid'.
This can be used to show that the channel is constantly creating new concepts and ideas and will always be fresh and new. The idea is simple enough to attract the younger end of the target audience, yet sophisticated enough to attract the older end of the target audience as well.

The bright bold colouring of the idents and props within it suggest to the target audience that the channel is very fun and enthusiastic and this would be representative of the programs the channel broadcasts.
The ident will have a relatively slow pace, as there will be very few cuts between shots and not much happening other than the initial animation.

Ident 2 Planning

This is my idea for my second ident

Props

• 2 sheets A3 paper
• Multicoloured paper
• Tape
• String
• Pens
• Scissors

Location

• Can be done in a classroom as there is a backdrop and set so the surrounding area will not matter because it will not be seen in the ident. Only a small amount of space is needed to set up the camera along with the set for the animation so being limited to small amounts of space isn't a huge problem. 

Music

• For the music in my ident I decided to choose Breezeblocks, this song is relatively modern and has a much calmer tone which works well with the overall composition of my ident. The music will still engage with the younger target audience and also relate to the musical aspect of the channel. 

Shooting schedule

Ideas and storyboards

Ident 3 Planning

This is my idea for my third ident

Props

• 2 sheets of A3 paper
• Multicoloured A4 paper
• scissors
• pens

Location

• Can be done in a classroom as there is a backdrop and set so the surrounding area will not matter because it will not be seen in the ident. Only a small amount of space is needed to set up the camera along with the set for the animation so being limited to small amounts of space isn't a huge problem. 

Music

• The music in this ident will be a dubstep song, this would work well as parts of the ident will have good timing with the drop in the song as well as the music attracting the target audience and giving them an insight into the nature of the channel. The music will be very upbeat creating a very enthusiastic happy tone which will work well with the ident. 

Shooting schedule

Storyboards

Ident 1 Planning

This is the idea for my first ident

Props

• 2 sheets of A3 paper
• Multicoloured A4 paper or card
• Tape
• Pipe cleaner/ wires 
• Pens

Location

• Can be done in a classroom as there is a backdrop and set so the surrounding area will not matter because it will not be seen in the ident. Only a small amount of space is needed to set up the camera along with the set for the animation so being limited to small amounts of space isn't a huge problem. 

Music

• For my music and sound ideas, i have chose very upbeat modern music as it will attract the target audience as well as relating to the channel as it broadcasts music videos. The song i chose for this ident was Anything could happen, i chose this as it fits in with the genre i wanted as well as having lyrics which work well with the channel as Grid would be a channel full of suprises where anything could happen. 

Shooting Schedule 

Plan and Storyboards

Initial ident ideas

These are my spider diagrams for my original ident ideas